Here's a fun introductory type article.
Billboard.biz interviews Cloud 9 Adventures managing partner Mark Brown:http://www.billboard.biz/bbbiz/industry/touring/galactic-funky-meters-skrillex-cloud-9-s-1006941352.story"What percentage of your cabins are pre-booked [sold before the general on-sale]?
About 80 percent are pre-booked. This year we've had a record number of pre-books, even more than Jam Cruise 10. We'll have a general on-sale on May 30th."
~~~~"It was quite the undertaking, and I said to myself that we would probably never do it again, it was just too much."
Job well done Mark. I think I owe you a beer !